Panorama Mezcal proudly announces the launch of Sotol Week NYC, a week-long celebration dedicated to showcasing and elevating sotol, the emblematic spirit of Northern Mexico.
This inaugural edition invites bars, restaurants, spirit brands, and enthusiasts across New York City to join us in spotlighting this culturally rich yet often misunderstood spirit through cocktails, tastings, gastronomy, education, and community-driven experiences.
SOTOL WEEK 2026 | OCTOBER 12–18
A full week celebrating sotol with 100+ participating bars and restaurants, special cocktails, tastings, education, and events across NYC and beyond.
MONDAY, OCTOBER 12
Sotol Master Class & Panel
2:00–4:00 PM | La Contenta Oeste
An educational tasting and conversation led by Tess Rose with sotol producers, brand representatives, and experts from the category.
THURSDAY, OCTOBER 15
Arriba el Norte!
9:00 PM–Late | Diaspora NYC
Sotol Week party with guest bartender Edgar Hernandez, special sotol cocktails, and music by Selector Peralta & Marcelo Baez.
SUNDAY, OCTOBER 18
Sotol Grand Tasting: The Spirit of the North
2:00–5:00 PM | Cactus Shop Brooklyn
The closing event of Sotol Week. Taste different expressions from some of the brands leading the sotol category and meet the people behind them.
MEZCAL + SPIRITS EXPERIENTIAL EVENTS
We’re a high-quality experiential group that focus on the integrity of mezcal